Tag Archives | Business plan

Creating The Company Section Of Your Business Plan

Last year I posted an article about the importance of creating a viable business plan. As an author (and small business owner!), you may have been called upon to describe your company – meaning your genre(s), your title list, your goals, your marketing plan, etc. – dozens of times. You may have already carefully crafted […]

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Ebook Pricing: What’s The Perfect Number?

Whether you’re a self-published author with titles on Amazon or selling a non-fiction book on your website, product pricing is a major component of your marketing plan and income projections. I’m guessing you’ve spent a lot of time considering price point tactics. But let’s face it, the cost of ebooks – both theory and advice […]

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Business Plan Basics For Authors & Bloggers

Over the past few years, many of us have jumped into blogging, social media, and self-publishing. It’s been a wild ride, with much to do and learn. It’s been exhilarating and exhausting all at once. And now, the end of the year is approaching again. With a little experience under my belt and a goal […]